Welcome to the second edition of Things Once Said, a curated list of words, works, and wisdom that have inspired me recently.
I only recently discovered the A Change of Brand podcast, but it has quickly become a regular favourite. The series delves behind the scenes into the journey and process of some extremely high-profile corporate rebrands, talking directly to the relevant creative teams themselves. The format is refreshing, engaging, and in-depth. I found a recent episode about the U.S. Army rebranding to be a fascinating look at a rebranding project in extraordinary circumstances, with many takeaways from navigating the unique challenges that had to be overcome.
Featuring Matthew Egan and Jason Miller with hosts Blake Howard and Tracy Clark, MBA.
I love Simon Sinek’s breakdown of the difference between feeling nervous and excited, using elite athletes as a model for training one’s mind to respond to a situation differently.
Featuring Simon Sinek.
Effective communication is a leader’s most powerful tool. So many business challenges and hurdles stem from a communication problem at their heart. This article in Inc. examines strategies for effective communication as a leader, including the skills needed to refine your craft and become a truly effective communicator.
Effective leadership communication is not static; it evolves with time and circumstances. Stay flexible and adapt your communication strategies as needed. Pay attention to the impact of your messages and adjust your approach based on feedback and outcomes.
Understanding your audience is the first step to effective communication. Different individuals or groups may have distinct needs, preferences, and communication styles. Tailor your message to resonate with your audience, addressing their concerns and interests. Whether you’re speaking to employees, stakeholders, or team members, empathy and relevance are key.
Featuring David Finkel.
This examination of habits vs. goals by Farnam Street explores the power of good habits to affect actual transformation and lasting impact. Goals are essential, but ultimately, our habits are what becomes deeply embedded in our lives and allow us to reach goals more effectively.
While goals rely on extrinsic motivation, habits, once formed, are automatic. They literally rewire our brains.
Featuring Shane Parrish.
This exhaustive list from CopyBlogger is deep in their archives, but it delivers timeless ways to spark writing, and better writing at that. I challenge you to pick one idea from the list that resonates with you and apply it to a writing task this week and see the impact it can have.
None of us can ever be perfect writers, and no one expects us to be. However, we can all improve our style and sound smarter by following these tips and writing naturally.
Featuring Dean Rieck.
Thanks for joining me for Vol. 2 of Things Once Said. If you enjoyed this issue, please check out the previous edition and subscribe for weekly updates.